Check your coffee cup because it’s time for the war on Christmas — and other click bait controversies.
Four years ago, provocateur Joshua Feuerstein stirred up more than a coffee cup of controversy when he posted a YouTube video claiming Starbucks “hates Jesus” after the company unveiled a plain red seasonal cup devoid of Christmas symbols and the word “Christmas.” Hundreds of Christians rolled their eyes, but the video racked up more than one million views before being mysteriously taken off YouTube.
Such are the ways of a segment of Christians, who make waves — and money — spreading Christian controversy on the Internet. They may think they are sincerely warning fellow Christians about the evil of leaders or ideas — or maybe they’re just taking advantage of the Internet phenomenon called “click bait.” (Hosting services like YouTube pay content creators for viral material, so they entice people to click with tantalizing, sometimes polemical, headlines.
If Christians want to win the world for Christ, should they consider a different approach than rants or boycotts directed against Target because they don’t say “Merry Christmas?”
Other online provocateurs allege that Lecrae belongs to the Illuminati, that Joel Olsteen doesn’t preach Jesus and that Kanye West didn’t really get saved. Perhaps it would be best to not click on such stories because it affords traction in search engines.
Of course, there IS a sustained effort by secularists to eradicate Christmas from public life. In 2012, Santa Monica banned nativity scenes from its public park. The ACLU has tried to ban Christian displays on government land arguing it violates the “establishment clause” of the First Amendment. In 2017, President Trump pushed back against these attacks, tweeting, “People are proud to be saying ‘Merry Christmas’ again.”
And some retailers have come under fire by the American Family Association and the Catholic League for preferring “Happy Holidays” over “Merry Christmas,” ostensibly to include Jews, Muslims and other customers who may not observe Christmas. An AFA boycott of Target in 2005 got the retailer to reincorporate “Christmas” in its publicity.
But many of the online attacks seem more like wild conspiracy theories, having just as much credibility as tabloid news. Just because the person who uploads the criticism claims to adhere to the Bible doesn’t mean his attack has the same authority as the Bible.
Online you can find accusations that Christian rapper Lecrae has sold out to the Illuminati and become an undercover agent. And you can find accusations that Joel Osteen is a wolf in sheep’s clothing. Read the rest: War on Christmas and other Christian click bait.