Category Archives: Christian upbringing

Fear of God clothing brand founder really does fear God

jerry lorenzo ChristianJerry Lorenzo was supposed to give his $100 sneakers to 100 influencers around the nation to promote the brand in October 2016, but instead he decided hand them out to the homeless on Skid Row in Los Angeles.

“I work in Downtown LA and we pass the homeless people sleeping in tents and sleeping bags as we come into work every day,” Jerry says on Fast Company. “We were in a position to give and were ignoring these people that are around us. I just told my staff, ‘We’re going to pack up all these shoes and clothing and give it to people who need it.’ If I’m in a position to give, how dare I give it to someone that doesn’t need it?”

Jerry’s charity that day totaled more than $10,000. But Jerry is a born-again Christian and understands that high-end fashion and fame are ephemeral; only what’s done for Jesus is eternal.

“I’m a Christian, and I love God with all my heart,” he says.

jerry lorenzo shoes skid row homelessHis brand — Fear of God, which he says is cool, not corny, because it counters a lot of dark, empty religious symbolism in fashion — produces street luxury garments that have caught the eye of Kanye West, Rihanna, Kendall Jenner, Justin Bieber and Travis Scott. His Desert Storm-inspired tennies sold for $1,100.

“The idea for my brand came one day when I was reading a devotion that talked about clouds and darkness around the Kingdom of God. It talked about the layers to Him. For the first time in my mind, God was really cool. He was a dark image in my mind, not in a demonic way, just dark in terms of the layers and depth to him — the kind of figure that is beyond our understanding.

“When you’re at peace with God, there’s a fear of God that’s a reverence. On the flip side, when you don’t know God, there’s a literal fear. I wanted my brand’s name to play on these two different meanings. If people dig deeper with this brand, they can find truth.”

Jerry_LorenzoJerry Lorenzo came to Los Angeles to finish grad school. Being out from under his parents’ covering, he embarked on a journey of self-discovery, ditched his Christian upbringing and sampled the party life in Hollywood. He made lots of friends and supplemented his own income by staging his own parties. At the time, there were either black/ hip hop scenes or white/techno. Jerry fused the two and created his own space.

“It was through the night life that I really began to understand the power of my own influence here in Los Angeles,” he says on a “Now with Natalie” video on the Hillsong YouTube channel. “I had the ability to get people out of their homes five nights a week. I had the ability to influence fashion trends. I saw that I would wear something and people would start to dress like me.”

After eight years in the party scene, he realized he could launch a successful fashion brand.

“I enjoyed the partying. It was fun,” Jerry admits. “Yes, I had my own battles with my convictions, but we are as much human as we are spirit. But as my faith started to grow, I realized that I was not only in the wrong circles but that I was the creator of this platform. I was bringing the alcohol sponsor and the women. It was a heavy realization.

“Being from a Christian home, you think you know what’s right and what’s wrong,” he says. “I thought I was doing a good job juggling the two. But it got to the point where God said, ‘That’s enough. I have something for you to do and you either do this or you live this other life.’”

His party scene was THE place to be seen in L.A. and have significance.

“But as I grew in Christ and grew spiritually, I realized how insignificant this platform was that we had made,” Jerry admits. “I was fearful that my personal significance would be tied up with something as empty to that.”

He was coming to the end of himself, squandering his resources in his own plan to the exclusion of God.

“I just fell on my face and realized that I can’t do anything without God and that He is the source of anything good and positive in my life,” he says. “If I needed anything, it was to seek Him and not promote myself. Once the blinders were off and I saw if for what it was, I knew that wasn’t the place for me.” Read the rest:Jerry Lorenzo Fear of God clothing Christian.

Raised in a crack house, rescued by God

sana cotton healed from abuseSana Cotten was only four years old when police raided her home.

“We literally lived in a crack house. My mother was addicted to drugs, and she was in and out of incarceration. There was a lot of people that were around, trying to help her raise me coming up, so I really didn’t have much of a relationship with her. To this day, I still do not even know who my birth father is.”

After the police raid, a malnourished and abused Sana, along with her twin, was placed in foster care and eventually adopted by Christians.

“I was always taught about God. I was always told that we needed to go to church. I was always told that there was a Higher Power, someone that we were striving to be like. But I never really had a relationship with Christ for myself.”

Sana Cotton inner healing in ChristStill, the wounds from her early childhood took a toll as she grew up. At 18, she got involved with an older man for affection and got pregnant.

“I was still trying to find out who I was, and I was still trying to find someone that was going to love me. I was trying to still kind of heal and trying to find a way to get the love from a man, really, that I was lacking from my birth mother and my birth father.”

After two years, the couple separated. At one point Sana got into a fight with her ex and lost control.

“He brought a young woman with him,” Sana says. “Although we were not together anymore, something in me just kind of snapped. And I remember when the altercation was over, I found myself in the bathroom, looking at myself in the mirror, tears running down my face, and I remember thinking, ‘There has to be more than this.’”

She realized her life was careening out of control.

“Before I went to sleep that night, I literally got down on my knees for the first time in years, and I just cried out to God and I asked God to really show me someone who was going to love me the way I deserved to be loved.” Read the rest of Sana Cotten, raised in a crack house, rescued by God.