Tag Archives: marc chavannes

Don’t give up. A lesson from bubble wrap

bubble wrap

I guess you could call it a speculation bubble.

But when Alfred Fielding and Marc Chavannes invented bubble wrap in 1957, they were trying to make textured wallpaper. It came out funny-looking, but instead of giving up, they tried to find another application for their invention. Wah-laa! The stuff is the preferred packing protection against breakage. And it’s a lot of fun to pop between your fingers.

The genesis of bubble wrap shows how one things can lead to another. It is also a story of how you can stumble on success serendipitously. But most importantly, it is a story of not giving up. Today’s failures are tomorrow’s successes.

So if your bubble has been burst, don’t wrap it up. Keep giving it a try. You’re bound to hit success sooner or later.